Diane Hesson, owner of Play It Again Sports of Lincoln, located at 5001 O Street Ste A, was among those honored with a Sales Excellence Award by the sporting goods franchisor at its 2012 Winter Conference and Trade Show. The event was held from February 8-12, 2012, at the Phoenix Convention Center in Phoenix, AZ.

The core concept behind Play It Again Sports of Lincoln is to provide local families with a value-price source for quality, in-season sporting goods and equipment with an emphasis on purchasing and selling used equipment and apparel. Providing the community with a way to turn last year’s outgrown equipment into cash helps local families, sports enthusiasts and teams manage budgets while also helping to protect the environment. Play It Again Sports’ mission is to recycle more and more quality used sports and fitness equipment every year by educating families to clean out their garage and basements more often. In fact in 2011, the Play It Again Sports brand recycled over $27,000,000 of quality used sports and fitness products system-wide.

For more information about Play It Again Sports of Lincoln, please contact Diane Hesson at (402) 483-7447 or pias11505@yahoo.com or visit them online at www.playitagainsports.com.