Many business owners assume national payment platforms are their only option. Lynette Sorrentino, Local Payments and POS Specialist with Echelon Payment Solutions (echelonpayments.com), is changing that conversation in Lincoln.

As a Lincoln-based payments expert and official Lincoln Chamber of Commerce Affinity Partner, Sorrentino provides a relationship-driven alternative to out-of-state processors and automated service lines.

“Payment processing impacts cash flow, security, and long-term profitability,” Sorrentino said. “It shouldn’t be a faceless utility. It should be a strategic advantage.”

Through the Chamber’s Affinity Partner Program, Echelon Payment Solutions offers exclusive member benefits, including preferred member pricing, transparent rate structures with no hidden fees, and advanced security protections designed to safeguard revenue.

Unlike national platforms that rely on automated systems and remote support, Sorrentino works directly with business owners — providing in-person consultation, statement analysis, POS system guidance, and ongoing advocacy.

Her approach combines modern payment technology with local accountability, ensuring businesses have both innovation and access to a real person when it matters most.

“Lincoln businesses deserve a partner who understands this market and is invested in its future,” she said. “When you keep your payment strategy local, you keep your leverage local.”

For Chamber members and Lincoln-area businesses seeking a second opinion on their current processing setup, consultations are available. You can contact Lynette at (402) 250-7074 or lynette.sorrentino@echelonpayments.com.