Having spent the first half of his career in government and non-profit roles, Dan is familiar with shaping public opinion and promoting ideas, causes and public officials. This experience helped him when he formed Parsons Marketing in 2003 with his wife Sunny as they shape public opinion by creating advertising and public relations campaigns and branding new products, companies and business leaders. For over seven years, they’ve assembled a team of experienced and resourceful independent professionals with the highest level of creativity, integrity and leadership to match the scope and needs of each client. This unique agency approach allows Parsons to manage and economically produce the highest quality work at lower costs – a savings that’s passed on and appreciated by all Parsons’ clients. Together with Parsons, this dynamic group of talented artists and innovated thinkers provides marketing, public relations and design services to a variety of clients across Nebraska and the Midwest.
Tell us a little about your family. – Sunny is my wife of 25 years and business partner. We have three children: Dani (21), Grant (18) and Gabi (15). We also have Molly, our Siberian Husky/Border Collie and Tiger Lilly the cat.
What is your favorite thing to do on a day off? – A perfect day off is to take in a baseball game, MLB or Huskers – all I need is a seat in the sun along the 3rd baseline, a pocket full of sunflower seeds, and a tall, cold beer. Ahhhhh, a little slice of Heaven!
What is the most unique or interesting thing about you that most people probably don’t know? – I am the drummer for a local rock & roll band, The Dubious Brothers & Sister Red, featuring Melissa Lewis.
What are you the most proud of? – Being a forgiven son of God and a loving husband and father.
What is the best piece of advice you’ve ever received? – All that we do is a Ministry – including our work.
What is the one goal you would most like to accomplish? – Enjoy a hot dog and beer at every major league baseball stadium.
How would your friends describe you? – Humorous, generous, and can keep a beat.
What is your greatest talent that you don’t utilize in your daily work life? – Musician, playing the drums.
Which talent would you most like to have? – Writer for a food and wine magazine/blog.
If you could change one thing about yourself, what would it be? – Better listener, more patient.
What is your favorite book or the last good book you read? – I’m really enjoying reading everything on my iPad – revolution in how we receive news and read magazines and books. Currently I’m enjoying Teamwork Makes the Dream Work, by John C. Maxwell, and for fiction, Looking for the King by David C. Downing – set in 1940 England and the search for the Holy Grail by an American graduate student who interacts with C.S. Lewis and J.R.R. Tolkien – two of my literary heroes.
What is your favorite movie? – Field of Dreams
What is your favorite TV show? – Retro favorite: Get Smart, today: The Office
What is your favorite Lincoln restaurant? – Bread&Cup, locally sourced foods, great place for casual conversation with friends. I can sit for hours on the deck on a sunny day with a glass of local craft beer.
If you could have dinner with one famous person from the past or present, who would it be? – C.S. Lewis, prolific Christian author and lecturer, best known for the Narnia series.