“NEBRASKA Land & Sky” Wins Best Promotion/Multimedia Campaign

NET (netNebraska.org)  was a 2015 National Educational Telecommunications Association Award Winner for best promotion/multimedia campaign for “NEBRASKA Land & Sky.” The project included cross-promotion with partners, new advertising ideas, membership and pledge components, multiple layers of earned media activity, digital public relations, social media and more.

NET Television’s “NEBRASKA Land & Sky” featured Nebraska’s diverse landscapes and attractions, captured on high-definition video by air and premiered in August 2014.

The National Educational Telecommunications Association (NETA) honored 20 of its members with 29 awards for their top-rated work in production, promotion, community engagement and instructional video.

The presentation on October 6th was part of NETA’s annual professional development conference, held this year at the Grand Hyatt Tampa Bay. The NETA Awards are annual recognition of member-created excellence in public broadcasting, a tradition established in the 1960s by the pioneering Southern Educational Communications Association from which NETA was formed. NETA is a professional association organized in 1997 to serve public television licensees and affiliated educational organizations. Visit www.netaonline.org for more information.

NET operates the statewide public service network which includes NET Television, NET Radio, NET Learning Services and NET Technology Services. To learn more, visit netNebraska.org.