Alpha Zed Business Services (alphazedservices.com) helps businesses by implementing systems like Customer Relationship Management (CRM) software and automation, enabling streamlined productivity from the core.
Setting a strong foundation facilitates smoother growth. To achieve this foundation for growth, Alpha Zed Business Services suggests incorporating Customer Experience Automation (CXA).
What is CXA? Ontraport describes it as “the evolution of CRM and marketing automation.” With it, one can personalize interactions, improve customer service and retention, reduce costs, optimize processes, gain business insights, accelerate sales and scale best practices.
Owner of Alpha Business Services Kim Hazelton sees CXA as part of ensuring that nothing falls through the cracks. This means:
• Using the CRM to know who the client is
• Taking advantage of the data to send targeted and timely emails pertinent to clients’ interests
• Utilizing automation to assign tasks to team members
• Keeping the entire team “in the know” about the status of leads
• Allowing clients to self-schedule appointments
• Providing a client portal
• Providing just-in-time education to customers to keep them engaged
Alpha Zed Business Services will begin CXA planning sessions this month for its implementation this coming June. To learn more, visit alphazedservices.com.