A new era of formalwear fashion is arriving in Lincoln as Jewel Prom and Pageant prepares to open its doors at the end of July. Brought to you by the visionary behind Blush Bridal Boutique and Refined Bridal Co. (jewelformalwear.com), Jewel marks the next chapter in a legacy of fashion-forward destinations designed to celebrate life’s most unforgettable moments.
Jewel Prom and Pageant is a luxury shopping destination specializing in prom, homecoming, pageant and social occasion attire, as well as tuxedo and suit rental and purchase. With a focus on curated collections and an inclusive, joyful atmosphere, the store aims to offer a high-end experience that resonates with today’s confident and style-conscious shoppers.
The store will also host regular events such as fashion shows, trunk shows and designer appearances, all brought to life on its state-of-the-art, 16-foot LED runway—a signature centerpiece of the Jewel experience.
Guests can expect hand-selected gowns from top designers such as Sherri Hill, Jovani, ASHLEYlauren, Sydney’s Closet and more, along with personalized service and private styling appointments. Pageant clients will have access to the exclusive Crown Jewel Appointment, a private, runway-style experience in Jewel’s dedicated pageant showroom. Tuxedo clients will enjoy in-store fittings, color coordination and personalized wedding consultations.
Whether preparing for the stage, the dance floor or a red carpet event, Jewel promises a glamorous, empowering experience from start to finish.
For updates, follow @jewelpromandpageant on Instagram or visit www.jewelformalwear.com.
Press inquiries: sara@jewelformalwear.com.