SCORE (score.org), the nation’s largest network of volunteer, expert business mentors, will host a multi-part webinar series in November led by bestselling author and popular SCORE presenter Steve Strauss. Designed for entrepreneurs and small business owners, this series will teach participants how to package, scale, and market their digital products for sustainable success.

The first Nov. session, “How to Package, Price, and Scale Your Digital Products,” will take place on Monday, November 4, at 1 p.m. This webinar will explore advanced strategies for turning a single digital product into a thriving revenue stream. Attendees will learn how to:

  • Package products for higher perceived value
  • Use pricing strategies that boost sales and profits
  • Bundle ebooks, templates, and courses into irresistible offers
  • Automate delivery using the right tools and platforms
  • Avoid common pitfalls when scaling digital products

The second Nov. session, “Marketing Your Digital Products for Steady Sales,” will be held on Monday, November 11, at 1 p.m. Strauss will share proven methods for promoting and selling ebooks, templates, and courses effectively. Key takeaways include:

  • Building an audience before launching
  • Crafting simple, effective sales funnels
  • Writing sales copy that converts
  • Turning free content into paid offerings
  • Developing long-term sales strategies

Each registration includes exclusive access to the webinar recordings, presentation slides, and additional learning resources.

To register or learn more, visit score.org.