The overwhelming success of Immanuel Communities’ branding and marketing efforts recently took center stage at the 2011 LeadingAge Annual Meeting and Exposition in Washington, D.C. Immanuel President and CEO Eric Gurley and Director of Marketing and Sales Roxann Rogers Meyer were invited to tell Immanuel’s story to more than 200 attendees – one of the convention’s largest sessions.
Gurley and Rogers Meyer were joined by Bailey Lauerman VP of Creative Services Marty Amsler to address “Positioning your Brand for the Future.” In addition to outlining the steps Immanuel and Bailey Lauerman recently took to enhance the Immanuel Communities brand, the presentation offered tips to others hoping to do so.
LeadingAge is a national association of 5,600 not-for-profit organizations dedicated to expanding the world of possibilities for aging. The 2011 LeadingAge Annual Meeting and Exposition in Washington, D.C. was held October 16-19 and marked the association’s 50th anniversary.
Immanuel Communities owns and operates five independent and assisted living retirement campuses in Omaha and Lincoln. All build on our 124-year legacy of providing Christ-centered services, and allow anyone to become a part of something bigger without ever losing themselves.
At Immanuel, they believe there’s nothing in life more rewarding than helping others live theirs to the fullest.
For more information about Immanuel Communities, visit www.immanuelcommunities.com.