As People City Mission (PCM) (pcmlincoln.org) looks back at the last several years, they recognize that it has been a difficult journey for everyone. PCM also realize how easy it is to take things for granted until one is faced with the possibility of losing them. Losing a sense of normal, losing access to everyday essentials due to increased prices…losing a job, even losing a home.

For those that were already struggling, these past years may have been the final blow to render them near homeless or homeless. In these instances, everyday necessities like socks can no longer be taken for granted, as they become essential for survival.

Take a moment to think about how many pairs of socks that are laying around the house and how simple it is to purchase new ones when needed. Even though a lot of people have had a tough few years, the one silver lining is that Lincoln, as a community have come together like never before to help those in need.

The REALTORS Association of Lincoln (lincolnrealtors.com) and Community Relations Committee are proud to be kicking off our 13th Annual Sock Drive for the People’s City Mission this year and you can be a part of it!

In PSM’s first year we collected 1,000 pairs of socks. It has taken them some time to grow, but last year they collected over 22,000 pairs of socks! While this was an accomplished effort, those socks were gone very quickly. With the community’s help, PCM knows that they can reach their goal of 25,000 pairs of socks for 2025 and hopefully exceed it!

During the entire month of February, PCM will be collecting socks all over Lincoln, and a list of drop-off locations can be found at lincolnrealtors.com/ral-sock-drive. Gather up any new, gently used or even old, holey socks and drop them off at one of their many drop-off locations in town (those holey socks can be recycled and still benefit The Mission) OR someone can always make a monetary donation of any amount through Venmo (account.venmo.com/u/REALTORSLincoln) and PCM will purchase the socks for them!

Let’s continue to help Lincoln’s poor, homeless and near-homeless stay warm and healthy this winter.

Thank you to all the schools, non-profit organizations, local companies and REALTOR® offices who are helping us make an impact in our community.

The REALTORS® Association of Lincoln is a local professional trade association, representing 1,000+ members involved in all aspects of the residential and commercial real estate industries.