Physicians WEIGHT LOSS Centers Lincoln – Weight Loss Only A Physician Can Deliver!

Give us a brief synopsis of what your company does.

We help people achieve a healthy lifestyle through medically-guided weight loss, diet counseling, and lifestyle changes. Simply put, we teach our clients to be aware of what they are putting into their bodies, give them the tools needed to meet their personal goals, and support them as they work towards achieving them.

How long have you been in Lincoln?

Our original location opened in 2009.

Who are the owners/important executives?

Jethro Hopkins and Nancy Hopkins are the current owners, and also serve as General Managers of the South and North locations respectively.

What do you think makes you different from other companies similar to yours?

We don’t do fad diets. All of our programs were created by medical professionals and are medically supervised, meaning we have licensed medical personnel on staff. This also allows us to utilize medical-grade equipment. Our clients aren’t reliant on our products alone to lose weight either. Of course we want our clients to meet their weight loss goals, and even surpass them if they’re still at a weight that’s healthy for their body composition. But once that happens, being able to maintain the progress they’ve made equally important. We want the results to be sustainable, so we are focused on what will work long-term. On our programs you can lose the weight while still eating real food you can buy in the grocery store and not a bunch of premade stuff just to make us money. That being said, we do offer meal and snack options that many people really do enjoy.

What is the most unique or interesting thing about your business that most people don’t know?

Since we are a medical facility, we have to follow strict protocol. Every single client is evaluated by a physician before starting the diet to ensure it’s safe to proceed. Many of our clients have turned to us as a last resort after failing repeatedly on their own or who are medically not capable of going on an unsupervised diet. We are who you can go to when the doctor tells you that you need heart surgery but you have to lose 150lbs first. With medical weight loss, the results are guaranteed if the protocol is followed, as is the health of the client.

What do you like about doing business here in Lincoln?

It’s a big small town, so it feels more like we are providing a service to our neighbors. Since there’s very little anonymity, when you do the right thing people know about it, and vice versa. Also, we only succeed when our clients succeed, so it’s nice to see and hear about their results often.

What kind of community organizations are you involved with?

We are members of LIBA, the Lincoln Chamber of Commerce, and are avid supporters of Clinic With A Heart.

What changes have you seen in your industry and your company in the past few years?

Given that there’s a new fad diet introduced about every 6-10 months, the options available are constantly changing. That being said, I’ve noticed a positive trend in recent years where people have become increasingly resistant to the marketing ploys. They understand that there’s no magic pill and are more interested in losing weight in a healthy way. The fact of the matter is that your body achieves better results with a holistic approach to weight loss. It’s not just about one thing; it’s about everything. The real “trick” is to build a diet around the human experience and implement lifestyle changes that will last.

Also on a positive note, technology is always advancing. As part of a nationwide network of centers, we have access to the latest and greatest devices that assist in what we do, and these have come really far even in recent years. In fact, we just introduced a new laser lipo device, the YOLO Curve by Meridian Medical, a service that’s now available at our South location. Using Low Level Laser Therapy (LLLT) Technology, the YOLO Curve mimics the body’s natural metabolic process to provide a painless and non-invasive alternative to surgery. By directly targeting subcutaneous adipose cells (or fat cells), the YOLO Curve offers a safe and effective spot fat reduction solution that can be applied to multiple problem areas. The results, even after just one treatment, are incredible.

What do you see happening with the business in the next five years?

We’ll continue to introduce new offerings to help people achieve their goals and get the results they want. There’s a lot that goes into anything new we develop, so it can take us years to bring something to market because we are concerned with doing things the right way. While that puts us behind what’s on trend, we’d rather be able to stand behind everything we have to offer. But when we bring on something new, it’s really exciting! Speaking of which, in the immediate future, we’ll be adding a new diet program to the lineup, which hasn’t happened here in Lincoln since the business was first established. Down the line, we’ll continue to invest in research and technology and also providing the level of service we have maintained that’s kept the franchise around for 40+ years. While new things are always integrated it’s never a completely new approach, just additions that further enhance the effectiveness.

What has been your most important achievement as a business?

Our South location has been one of the Top 10 Centers nationwide every year it’s been open with the exception of the first year in business. A close second would be building the business to the point where it supported expansion with the new North location.

What is one goal for your business that you have yet to accomplish?

The mark we’re shooting for is a collective 50,000lbs lost by our clients. We originally set the bar at 25,000lbs, but recently surpassed it, which is another achievement that we take great pride in. So we set our sights higher because there are so many more people out there that we want to help!

Stop by today or visit PWLCLincoln.com to find out more!

South Location: 5733 S. 34th Street, Suite 200 (34th & Old Cheney) | (402) 483-7952
North Location: 2601 Champlain Drive, Suite 200 (northwest corner of 27th & Superior) | (402) 904-6042