Based in Lincoln, Nebraska, FuturHerd Solutions (futurherdsolutions.com) is a precision livestock technology startup focused on improving animal welfare, labor efficiency, and producer profitability in swine production.

The company’s flagship innovation, the Nursery Nanny, is a patent-pending, autonomous behavioral support system designed to help piglets thrive after weaning. By encouraging movement and activity, the Nursery Nanny supports early feed and water intake, key factors in piglet health and growth. The team is currently developing its first working prototype, with plans for on-farm testing in commercial operations.

Founded by Aaron Holliday and Brooke Parrish, both University of Nebraska-Lincoln alumni with master’s degrees in Animal Science, FuturHerd blends research expertise with real-world swine management experience. The founders’ goal is to deliver practical, producer-focused innovations that make day-to-day management easier and improve animal outcomes.

FuturHerd is actively seeking feedback from pig producers to ensure its tools meet real-world needs. To learn more about the Nursery Nanny prototype, upcoming milestones, or to share your perspective, visit (futurherdsolutions.com) or connect with us on social media.